International Journal of Sport Management and Marketing

A stakeholder approach to football club governance
pp. 4-17(14)
Author: Senaux, Benoit

Delivering strategic change in complex sport environments: Country Racing Victoria
pp. 18-32(15)
Authors: Nicholson, Matthew; Hoye, Russell

Assessing organisational culture using the competing values framework within American Triple-A baseball
pp. 33-48(16)
Authors: Choi, Yun Seok; Scott, David K.

Take-over and turnaround at Celtic: the McCann years 1994 1999
pp. 49-61(13)
Authors: Donnelly, Tom; Donnelly, Martin; Donnelly, Tim

The Olympic brand, ambush marketing and clutter
pp. 62-84(23)
Authors: Seguin, Benoit; O'Reilly, Norman J.

Sport new media
pp. 85-101(17)
Authors: Santomier, James P.; Shuart, Joshua A.

Emotional engagement and experiential marketing: a case study of the Athens Olympic Games
pp. 102-122(21)
Authors: Davou, Konstantina; Thwaites, Des; Chadwick, Simon

Book Review: Marketing and Football: an International Perspective
pp. 123-124(2)
Author: Beech, John