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The current Peruvian context is the heir of two great cultural traditions: on the one hand, the legacy of several Andean cultures that enabled the configuration of the Inca civilisation and empire (1430–1534 BC); on the other, the cultural heritage and tradition of Western civilisation received through the Spaniards in the mid 16th century.

Both cultural traditions have had religious, social, ecological and economic influences on CSR and its particular development in Perú. For example, the concept of ‘Andean reciprocity’ can be thought of as an historical precedent for CSR (Franco 2007: 4). In a culture that did not utilise money as a medium of exchange, reciprocity defined the interaction between individuals, not only in social and economic contexts, but also in religious and ecological terms as well. This characteristic of Andean culture continues to have influence through endemic perspectives on social relations and the way some people in the Peruvian Andes relate to the environment and to responsibility.

Document Type: Research Article


Publication date: June 14, 2010

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  • The World Guide to CSR: A Country-by-Country Analysis of Corporate Sustainability and Responsibility
    The World Guide to CSR is the first book to provide comparable national profiles that describe the evolution and practice of Corporate Sustainability and Responsibility (CSR) for 58 countries and 5 global regions. Each regional and national profile includes key information about the relevant CSR history, country-specific issues, trends, research and leading organisations. The purpose of the book is to give CSR professionals (including managers, consultants, academics and NGOs focusing on the social, environmental and ethical responsibilities of business) a quick reference guide to CSR in different regional and national contexts. This unique resource will be an essential acquisition for all organisations who need to benchmark their CSR strategies throughout different regions and cultures and want the best possible intelligence on the key issues and concerns relating to corporate social responsibility in all of the markets in which they operate.
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