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This book provides a review of the findings from field research into the sports footwear, apparel and retail sectors. Conducted over a two-year period between 2000 and 2002, this research looked at the management approaches to implementing corporate social responsibility (CSR) and corporate codes of conduct and was carried out in two parts. The first part encompassed an examination of the sports footwear sector and was undertaken on a pilot basis with a view to providing an opportunity to refine the approach for the remainder of the research. It also provided an opportunity to develop a framework for the presentation of the findings. The second part of the research involved an in-depth analysis of the implementation of the myriad voluntary corporate codes of conduct in the apparel and retail sectors. The goal of the research was to identify and examine ways in which companies adopt, implement and evaluate the effect of policies regarding CSR and the voluntary commitment to labour, social and ethical practices in the context of globalised business operations. The approach of our analysis was to consider the dynamics of multinational enterprises (MNEs) at all of their relevant levels, along with related developing country firms linked into MNE supply chains.

Document Type: Research Article

DOI: http://dx.doi.org/10.9774/GLEAF.978-1-909493-47-6_2

Publication date: November 8, 2004

More about this publication?
  • Implementing Codes of Conduct:How Businesses Manage Social Performance in Global Supply Chains
    At the start of the 21st century manufacturing is in the midst of a major transformation, with goods moving from factories in Sao Paolo, Ho Chi Minh and Guanzhou to the shelves of stores in New York, Hamburg and Sydney. As production of goods has become increasingly global, with an impact on workers and societies around the world, the ILO has sought to answer the challenging question: how best to implement voluntary corporate initiatives in value chains that stretch around the globe from a constantly changing supply base of factories both large and small? Based on interviews with hundreds of managers, activists, government officials, factory workers and workers' representatives, Implementing Codes of Conduct represents the most extensive research conducted to date into the emerging nature of corporate social responsibility and global supply chains
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