Authors: Bodkin, C.D.; Perry, M.
Source: Journal of Retailing and Consumer Services, Volume 11, Number 1, January 2004, pp. 19-29(11)
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Document Type: Research Article
Department of Marketing, The Belk College of Business Administration, University of North Carolina at Charlotte, 9201 University City Blvd., 28223, Charlotte, NC, USA
Publication date: January 1, 2004