Publisher: Elsevier

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Volume 3, Number 3, July 1996

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An investigation of jeopardy effects in store choice
pp. 129-133(5)
Authors: Yasuda, H.Y.; Nakano, T.; Umakoshi, Y.; Bhat, S.; Fox, R.

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The impact of gender on car buyer satisfaction and loyalty - A neural network analysis
pp. 135-144(10)
Authors: Lai, D.T.M.; Huber, D.; Glasson, R.; Grayndler, V.; Evans, J.; Hogg, J.; Etheridge, S.; Moutinho, L.; Davies, F.; Curry, B.

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Approximate algorithms for marketing management problems
pp. 145-154(10)
Authors: Hurley, S.; Moutinho, L.

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Determinants of shoe retailers' perceptions of promotion tools
pp. 155-162(8)
Authors: Kennan, S.C.; Lukas, R.; Fam, K.S.; Merrilees, B.

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Changing roles of middle management? A case study of bank branch management
pp. 163-174(12)
Authors: Brubakk, B.; Wilkinson, A.

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