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Heritage Tourism: Historic Preservationist Attitude and the Heritage Site—A Case Study of William Faulkner's Homeplace

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This research analyzes the historic preservationist attitude and its effect on heritage site selection. By studying historic preservationist attitude and how it affects individuals in their selection of heritage sites, planners will be better able to comprehend what these individuals expect from their visit, enabling them to capture a larger share of the heritage tourist market. A survey consisting of a historic preservationist attitude scale, services sought scale, and historic site preference scale was distributed at William Faulkner's home "Rowan Oak" in Oxford, Mississippi. The findings indicate there are differences based upon historic preservationist attitude and the experience and services sought at heritage sites by different types of tourists.
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Document Type: Research Article

Publication date: 01 October 2006

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  • Tourism Review International is a peer-reviewed journal that advances excellence in all fields of tourism research, promotes high-level tourism knowledge, and nourishes cultural awareness in all sectors of the tourism industry by integrating industry and academic perspectives. Its international and interdisciplinary nature ensures that the needs of those interested in tourism are served by documenting industry practices, discussing tourism management and planning issues, providing a forum for primary research and critical examinations of previous research, and by chronicling changing tourism patterns and trends at the local, regional and global scale.
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