The effect of a soap promotion and hygiene education campaign on handwashing behaviour in rural India: a cluster randomised trial
Abstract:Objective To investigate the effectiveness of a hygiene promotion intervention based on germ awareness in increasing handwashing with soap on key occasions (after faecal contact and before eating) in rural Indian households.
Keywords: Inde; India; behaviour change; cambio de comportamiento; changement de comportement; hand washing; hygiene promotion; jabón; lavado de manos; lavage des mains; promoción de la higiene; promotion de l’hygiène; savon; soap
Document Type: Research Article
Affiliations: 1: Department of Infectious and Tropical Diseases, London School of Hygiene and Tropical Medicine, UK 2: Unilever Research & Development, Port Sunlight, UK 3: Institute for Rural Health Studies, Hyderabad, India 4: Intertek Front Research, Capenhurst, UK
Publication date: 2009-10-01