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Free Content The effect of a soap promotion and hygiene education campaign on handwashing behaviour in rural India: a cluster randomised trial

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Objective  To investigate the effectiveness of a hygiene promotion intervention based on germ awareness in increasing handwashing with soap on key occasions (after faecal contact and before eating) in rural Indian households.

Keywords: Inde; India; behaviour change; cambio de comportamiento; changement de comportement; hand washing; hygiene promotion; jabón; lavado de manos; lavage des mains; promoción de la higiene; promotion de l’hygiène; savon; soap

Language: English

Document Type: Research Article


Affiliations: 1:  Department of Infectious and Tropical Diseases, London School of Hygiene and Tropical Medicine, UK 2:  Unilever Research & Development, Port Sunlight, UK 3:  Institute for Rural Health Studies, Hyderabad, India 4:  Intertek Front Research, Capenhurst, UK

Publication date: 2009-10-01

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