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Publisher: Wiley-Blackwell

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Volume 28, Supplement 1, 1 November 2011

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From the Editor
pp. 1-1(1)
Author: Benedetto, C. Anthony

The Mixed Blessings of Technological Innovativeness for the Commercial Success of New Products
pp. 28-43(16)
Authors: Kock, Alexander; Gemünden, Hans Georg; Salomo, Søren; Schultz, Carsten

Forecasting New Product Adoption with Probabilistic Neural Networks
pp. 78-88(11)
Authors: Parry, Mark E.; Cao, Qing; Song, Michael

The Impact of Aligning Product Development and Technology Licensing: A Contingency Perspective
pp. 89-103(15)
Authors: Lichtenthaler, Ulrich; Frishammar, Johan

Understanding and Managing International Product Launch: A Comparison between Developed and Emerging Markets
pp. 104-120(17)
Authors: Lee, Yikuan; Lin, Bou-Wen; Wong, Yim-Yu; Calantone, Roger J.

The Effects of Mainstream and Emerging Customer Orientations on Radical and Disruptive Innovations
pp. 121-132(12)
Authors: Govindarajan, Vijay; Kopalle, Praveen K.; Danneels, Erwin

Technology Adoption in Online Social Networks
pp. 133-145(13)
Authors: Peng, Gang; Mu, Jifeng

Making Virtue of Necessity: The Role of Team Climate for Innovation in Resource-Constrained Innovation Projects
pp. 196-207(12)
Authors: Weiss, Matthias; Hoegl, Martin; Gibbert, Michael

Linking Innovation to Design: Consumer Responses to Visual Product Newness
pp. 208-220(13)
Authors: Radford, Scott K.; Bloch, Peter H.

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