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Publisher: Wiley-Blackwell

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Volume 2, Number 1, March 1985

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From the Editor
pp. 1-2(2)
Author: Little B.

The R&D-Marketing Interface in High-Technology Firms
pp. 12-24(13)
Authors: Gupta A.K.; Raj S.P.; Wilemon D.

Financial Evaluation of the Product Line
pp. 56-65(10)
Authors: Rabino S.; Wright A.

Book Reviews
pp. 66-66(1)
Author: Cooper R.G.

New Products Management, by C. Merle Crawford
pp. 66-67(2)
Author: Colberg R.T.

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