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Publisher: Wiley-Blackwell on behalf of the London Business School

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Volume 15, Number 3, September 2004

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Forethought
pp. 1-1(1)

Management is the Art of Doing and Getting Done
pp. 4-13(10)
Authors: Heike Bruch; Sumantra Ghoshal

Creating Value in an Unpredictable World
pp. 14-20(7)
Authors: Donald N. Sull; Martin Escobari

Interview: Chris Zook: Breaking the Growth Barrier
pp. 21-23(3)
Author: Des Dearlove

Six Rules to Become Simply Better
pp. 24-31(8)
Authors: Patrick Barwise; Seán Meehan

Innovation as Unusual
pp. 32-35(4)
Authors: John Bessant; Julian Birkinshaw; Rick Delbridge

The Characteristics of Great Leader-Builder Companies
pp. 36-40(5)
Author: Douglas A. Ready

Mission Statements and the Small Business
pp. 41-44(4)
Authors: Charles N. Toftoy; Joydeep Chatterjee

Delivering Agility Through IT
pp. 45-50(6)
Authors: Ajit Melarkode; Mark From-Poulsen; Sugath Warnakulasuriya

Unbundling the Mobile Value Chain
pp. 51-57(7)
Authors: Jamie Anderson; Bryn Williams

Markets in Know-how
pp. 58-65(8)
Authors: Kevin C. Desouza; Yukika Awazu

Isabella Beeton: Management Lessons from the Kitchen
pp. 66-72(7)
Author: Robin Wensley

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