"It's Like Planet Holiday" - Women's Dressed Self-presentation on Holiday

Authors: Banim, Maura; Guy, Ali; Gillen, Kate

Source: Fashion Theory: The Journal of Dress, Body & Culture, Volume 9, Number 4, December 2005 , pp. 425-444(20)

Publisher: Berg Publishers

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Abstract:

This article outlines a dramaturgical analysis of women's holiday clothing relationships. A preliminary analysis showed ways in which holiday clothing illustrated fluid boundaries between the everyday and non-everyday in women's holiday experience. Most women noted that holidays allow an escape and enable them to realize better selves. Women regarded their clothing as having a key role in allowing them to make the transition to the holiday realm, “Planet Holiday”. Here the authors examine in more detail the ways that women's clothed presentation is achieved on holiday, using Tseëlon's approach to self-presentation in women. Dressing reflects an attempt to create an image that balances personal, audience and situational factors; and the article explores how these factors are balanced on holiday. The authors demonstrate the complexity of realizing the holiday performance and show that clothed self-presentation involves levels of effort. They found that participants needed to select clothes that created and managed the distinctions between day-time and night-time performances. Women did not view their efforts as a chore, rather a positive part of their experience. Banim et al. argue that “Planet Holiday” provides the space for the development and performance of different and potentially better aspects of self, realized through clothing and display. It also offers women the opportunity to try out new images that would project aspects of their identity not normally revealed at home.

Document Type: Research article

DOI: 10.2752/136270405778051121

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