Identity, Consumption, and the Home

Authors: Reimer, Suzanne; Leslie, Deborah

Source: Home Cultures, Volume 1, Number 2, 1 July 2004 , pp. 187-208(22)

Publisher: Berg Publishers

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Abstract:

Despite a rich literature on the power dynamics of households within domestic space, the specificities of home consumption have been undertheorized within broader accounts of consumption and identity. Consumption frequently is conceptualized as a individualistic process, undertaken by a single self-reflexive actor. Focusing upon the purchasing, acquisition and display of furniture and other domestic goods, this article reflects upon the role of home consumption in identity construction within both individual households as well as different household groups. We argue that home consumption at times may be equally important to both individual and multiple households—despite conventional associations between homemaking and the nuclear family. Notions of the self may be dissipated in collective provisioning by households consisting of couples, although fractures and conflict also may undermine general agreements about shared space. Both the making of the landscape inside the home and the narration of this making are ongoing projects undertaken within and through the diverse webs of relationship among individuals within a household.

Document Type: Research article

DOI: http://dx.doi.org/10.2752/174063104778053536

Publication date: 2004-07-01

More about this publication?
  • Home Cultures is an interdisciplinary, peer-reviewed journal dedicated to the critical understanding of the domestic sphere, its artifacts, spaces and relations, across timeframes and cultures. 'Home' is a highly fluid and contested site of human existence that reflects and reifies identities and values.

    In this context Home Cultures explores the relationship between body and building, consumption, material culture, the meaning of home, moving cultures and social consequences of planning and architecture.
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