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Who are the self-publishers?

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This paper describes new research into the motivations, demographics, processes, and outcomes of self-publishing authors of books. The findings challenge traditionally held notions about self-publishing being a process undertaken by the untalented, as a last resort. The cohort studied emerges as highly educated, often well informed about the publishing process, and generally very positive about the self-publishing experience. As the number of people self-publishing continues to grow and associated technology progresses, a number of fundamental implications for stakeholders in both the non-fiction and fiction publishing business pipelines are noted. With disintermediation now widespread, there will be increased pressure on the traditional industry to adapt its business models and focus on adding value. At the same time, opportunities in publishing services can be identified and the role of the author is significantly enhanced. Parallels between the cultures and processes of academic and self-publishing authors are discussed; these will set the scene for future research.
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Document Type: Research Article

Publication date: 2013-07-01

More about this publication?
  • Editor in Chief: Pippa Smart
    North American Editor: Judy Luther

    Learned Publishing is the journal of the Association of Learned and Professional Society Publishers, published in collaboration with the Society for Scholarly Publishing. The journal is published quarterly in January/April/July/October.

    Learned Publishing articles are available free online to members of ALPSP and SSP.
    ALPSP members: log in to www.alpsp.org. If you do not have a password contact [email protected]
    SSP members: log in to the Member Center using your membership username and password. Further information [email protected]



    Learned Publishing will be moving to Wiley-Blackwell as of January 1, 2016. Please contact the publisher at [email protected] for information on how to continue access to this title.
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