Using what you've got: the development of Emerald Management First

Authors: Craven, Alistair; Dallas, Graham

Source: Learned Publishing, Volume 22, Number 3, July 2009 , pp. 199-205(7)

Publisher: Association of Learned and Professional Society Publishers

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Abstract:

This article describes Emerald Group Publishing's development of an online library of management content for managerial training and continued professional development. Emerald Management First was launched in 2000 as a pilot and this article charts the development of the website into a commercial product, providing insights into both the content and technical develoments since its beta days.

Document Type: Case report

DOI: 10.1087/2009306

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