Free Content Choosing a publishing partner: advice for societies and associations

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Abstract:

For societies and associations seeking a publishing partner, the healthy competition between publishers means that the deals on offer have never been better. The problem for the society is distinguishing a good short-term deal (say, an attractive financial offer) from the partnership that will actually be in the better long-term interests of the journal. This article, based on the author's experience as a publisher-turned-consultant advising societies, offers a framework for selecting a partner based on a careful analysis of what the society needs from its publisher in the long term. Underlying the performance of the best publisher partners are a good understanding of the needs of societies and their journals; a strong service orientation; and an ability to plan strategically for each journal on the basis of facts and data.

Document Type: Research Article

DOI: http://dx.doi.org/10.1087/095315108X248329

Publication date: January 1, 2008

More about this publication?
  • Editor in Chief: Pippa Smart
    North American Editor: Judy Luther
    Reviews Editor: Pippa Smart

    Learned Publishing is the journal of the Association of Learned and Professional Society Publishers, published in collaboration with the Society for Scholarly Publishing. The journal is published quarterly in January/April/July/October.

    Learned Publishing articles are available free online to members of ALPSP and SSP.
    ALPSP members: log in to www.alpsp.org. If you do not have a password contact info@alpsp.org
    SSP members: log in to the Member Center using your membership username and password. Further information info@sspnet.org

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