RMIT Publishing: neither fish nor fowl
Authors: Wright, Janette; Hearn, Sara
Source: Learned Publishing, Volume 20, Number 1, January 2007 , pp. 31-35(5)
Publisher: Association of Learned and Professional Society Publishers
Abstract:
In a time when university presses are struggling to survive and most require financial support from their parent institutions, RMIT Publishing - an electronic publisher from its inception in 1989 - has grown its annual sales from AU$2.8m in 2003 to an expected AU$6m in 2007. This 100% sales growth in five years has been achieved by RMIT Publishing's unique, context-driven approach to electronic publishing. This approach has made RMIT Publishing the publisher of choice for Australian databases, aggregated scholarly content for the global market and now 'born-digital' publications.Document Type: Research article
DOI: 10.1087/095315107779490625
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