A new framework for digital publishing decisions
Author: Dryburgh, Alastair
Source: Learned Publishing, Volume 16, Number 2, 1 April 2003 , pp. 95-101(7)
Publisher: Association of Learned and Professional Society Publishers
Abstract:
Developments in publishing are drawing publishers into an area where it is becoming more and more difficult to assess by conventional methods whether a given activity or product is financially a good thing or not. The article looks at the reasons for this and proposes a new financial framework for decisions for publishers to ensure continued profitability as their activities develop.Document Type: Research article
DOI: 10.1087/095315103321505566
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